Businesses are continuously looking for alternative marketing tactics to bring about brand awareness and promote their product or service to their consumers. With a growing trend of using guerrilla marketing tactics across several industries, it is important for any company to look at all options of product placement in field. The Backstage Artist Lounge is a company that will help your brand be affiliated with world famous musicians and get your brand on stage where the public can awe in it’s glory. According to their company’s website, The Backstage Artist Lounge is a private lounge installed backstage at major music festivals where sponsors connect with talented bands for product sampling and relationship building opportunities. For more information please visit BackstageArtistLounge.com

The photos above show just a few of the sponsors associated with promoting their brand with the Backstage Artist Lounge. These photos were taken at the most recent NAMM music convention, held in Anaheim, California. NAMM is an event only open to those participating in the music industry or invited guests. It’s a highly respected trade show that musicians and industry leaders can come together and conduct business strategy.

Photos include; Katie Wade and Sarah Paget both co-producers for the Backstage Artist Lounge, as well as Christina Martin who founded the company. Jonathan Montoya, guitarist from well-known metal band Saliva, is also featured, aka the official rock star of the Back Stage Artist Lounge.

As you can see, they prove to bring out the meaning in the slogan, work hard play hard. It’s important to balance your lifestyle with work. Why not go out and celebrate your accomplishments. Balance in life is important.